Top 30 Turkish Influencers For Your Social Media Strategy

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Influencer marketing in Turkey has experienced significant growth in recent years, fueled by the country’s strong social media presence and a digital-savvy population. With a diverse range of content creators spanning industries like beauty, fashion, lifestyle, fitness, food, and technology, Turkish influencers have become essential players in brands’ marketing strategies. 

Social media platforms like Instagram, TikTok, and YouTube are especially popular in Turkey, where influencers with both large followings and strong engagement rates can effectively reach targeted audiences.

Turkey’s Digital Stars: Top 30 Influencers Shaping the Nation

Turkey, a country steeped in history and culture, is also a thriving hub of digital innovation. Its vibrant social media landscape is home to a diverse range of influencers, from actors and models to chefs and comedians. The female Turkish influencers have captured the hearts of millions, shaping trends, inspiring lifestyles and reigning over beauty trends, while popular Turkish male influencers are known for their entertaining content. Let’s take a peek into the world of top 30 Turkish bloggers.

The A-Listers: Turkey’s Most Followed Influencers

Burak Özdemir (@cznburak)

Known as “Czn Burak,” this charismatic chef has taken the internet by storm with his extravagant food displays and infectious laughter. His videos, showcasing massive portions and mouthwatering dishes, have garnered billions of views.

Hande Erçel (@handemiyy)

A renowned Turkish actress and model, Hande’s stunning looks and captivating performances have made her a household name. She’s a style icon, influencing fashion trends and inspiring millions.

Burak Özçivit (@burakozcivit)

Another prominent Turkish actor, Burak’s intense on-screen presence and chiseled features have earned him a massive following. His endorsements and collaborations with top brands further solidify his influence.

Demet Özdemir (@demetozdemir)

A talented actress with a bubbly personality, Demet’s infectious energy and relatable content have made her a beloved figure. She’s a trendsetter, often seen sporting the latest fashion and beauty trends.

Gürkan Topçu (@gurkansef)

A skilled chef and food enthusiast, Gürkan’s visually appealing recipes and cooking tips have inspired countless home cooks. His passion for food is evident in every video, making him a popular figure in the culinary world.

Fashion and Beauty Icons

Huda Kattan (@huda)

One of the most internationally recognized Turkish influencers, Huda Kattan, is a makeup artist and beauty entrepreneur based in Dubai. As the founder of Huda Beauty, she has built a beauty empire with millions of followers across her social platforms. Her beauty tutorials, product reviews, and makeup transformations are extremely popular worldwide.

Buse Terim (@buseterim)

Buse Terim is a famous Turkish fashion and lifestyle influencer. As a stylist and the sister of renowned chef Hazer Amani, Buse shares fashion tips, personal style inspiration, and glimpses of her personal life with her audience. Her sophisticated yet relatable style has earned her a loyal following.

Didem Açar (@didiniav)

Didem Açar is a digital content creator who specializes in beauty and fashion. Her vibrant and engaging content showcases makeup tutorials, fashion hauls, and style tips, making her a popular figure among beauty enthusiasts and fashion lovers.

Esra Dönmez (@eso1es)

Esra Dönmez is an influencer focused on beauty, fashion, and lifestyle content. Her Instagram is filled with beauty tutorials, fashion inspiration, and glimpses into her lifestyle, creating a relatable and aspirational image for her followers.

Özge Ulusoy (@ozgeulusoy)

Özge Ulusoy is a top Turkish model and influencer, known for her chic fashion choices and sophisticated style. As one of the leading models in Turkey, Özge frequently collaborates with international and local fashion brands, showcasing the latest trends.

Kerem Bürsin (@kerembursin)

Kerem Bürsin is a famous Turkish actor who has garnered a significant following due to his roles in popular TV shows. His Instagram account is filled with behind-the-scenes shots, personal moments, and collaborations with brands in the fashion and lifestyle space.

Neslihan Atagül (@neslihanatagul)

Neslihan Atagül is another Turkish actress who has successfully transitioned into the influencer space. She shares her personal style, beauty tips, and insights into her acting career, all while maintaining a down-to-earth connection with her followers.

Hakan Baş (@hakanbas_)

Hakan Baş is a prominent Turkish entrepreneur and influencer who shares his expertise in tech, business, and startup culture. His Instagram content focuses on motivational posts, tech innovations, and business insights.

Hadise (@hadise)

A celebrated singer and songwriter, Hadise’s glamorous style and powerful performances have made her a fashion icon. She often collaborates with top fashion brands and is known for her bold and edgy looks.

Serenay Sarıkaya (@serenayss)

A versatile actress and model, Serenay’s elegant style and captivating presence have earned her a dedicated following. She’s often seen promoting luxury brands and sharing her personal style.

NGizem Özdilli (@gizemozdilli)

A talented beauty influencer, Gizem’s makeup tutorials, product reviews, and skincare tips have made her a go-to for beauty enthusiasts. She’s known for her flawless makeup looks and honest reviews.

Meryem Uzerli (@meryemuzerli)

Famous for her role as Hürrem Sultan in the historical drama “Magnificent Century,” Meryem’s timeless beauty and elegant style have made her a sought-after influencer. She often shares glimpses of her personal life and endorsements on social media.

Comedy and Entertainment

İbrahim Yılmaz (@ibrahimyilmazofficial)

A renowned comedian and actor, İbrahim’s hilarious sketches and stand-up routines have made him a household name. His witty humor and relatable content have earned him a massive following.

Ali İhsan Varol (@aliihsanvarol)

A talented comedian and TV host, Ali İhsan’s comedic sketches and light-hearted content have made him a popular figure on social media. His relatable humor and engaging personality have earned him a loyal following.

Kendine Müzik (@kendinemuzik)

A unique blend of music and comedy, Kendine Müzik’s creative videos have captured the attention of millions. Her catchy tunes and humorous lyrics have made her a rising star in the Turkish entertainment industry.

Oğuzhan Uğur (@oguzhanugur_)

A popular comedian and YouTuber, Oğuzhan’s hilarious sketches and social commentary have made him a beloved figure. His witty humor and sharp observations have earned him a dedicated following.

Aykut Elmas (@aykutelmas)

Known for his comedic sketches and relatable content, Aykut has become a popular figure on social media. His humorous take on everyday life has resonated with millions of viewers.

Merve Özbağış (@merveozbagiss)

Merve Özbağış is a content creator who shares a mix of lifestyle and music content. She combines her passion for music with everyday lifestyle moments, offering a personal connection to her audience and appealing to those interested in music, fashion, and lifestyle trends.

Sports and Fitness

Arda Turan (@ardaturan)

A former professional footballer, Arda’s athletic prowess and charismatic personality have made him a popular figure. He’s often seen sharing his fitness routines and inspiring his followers to lead an active lifestyle.

Bahar Candan (@baharcandan)

A fitness enthusiast and wellness advocate, Bahar’s motivational content and workout routines have inspired countless people to embark on their fitness journeys. She’s a role model for many, promoting a healthy and balanced lifestyle.

Ebru Şallı (@ebrusalli)

A fitness expert and TV personality, Ebru’s expertise in fitness and wellness has made her a sought-after influencer. She often shares her workout routines, healthy recipes, and self-care tips.

Home and Lifestyle

Mısra Bayındır (@misrapower)

Mısra Bayındır is a Turkish influencer known for her content around motorbikes and lifestyle. She blends her passion for bikes with a unique lifestyle perspective, attracting a dedicated following interested in both motorsport culture and personal adventures.

Dante (@danteveteriner)

Dante is a vet influencer who shares his daily life and experiences with animals. His content offers a behind-the-scenes look at his work as a veterinarian, often featuring heartwarming stories and educational tips on animal care, making him a favorite among pet lovers and animal enthusiasts.

Buse Ünlü (@busellii)

Buse Ünlü is a Turkish content creator known for her beauty and lifestyle content. Her content resonates with beauty enthusiasts and those interested in a balanced, stylish lifestyle. Buse’s high engagement rate reflects her influence within her niche.

İlayda Erçel (@ilaydamertl)

İlayda Erçel is a popular Turkish Instagram influencer who focuses on sharing her journey through motherhood along with lifestyle content. Her posts offer a personal, relatable look into her life as a mother, providing parenting insights, tips, and day-to-day experiences. T

How to Find Turkish Influencers

To find and connect with Turkish influencers, you can utilize various platforms and tools:

  • Instagram: Use relevant hashtags like #Türkiye, #TurkishInfluencers, or specific niches like #TurkishFashion, #TurkishFood, etc.
  • TikTok: Explore the “For You” page and search for popular Turkish hashtags.
  • YouTube: Use the search bar to find Turkish creators in specific niches like beauty, gaming, or comedy.
  • Influencer Marketing Platforms: These platforms allow you to search for influencers based on specific criteria like follower count, engagement rate, and niche. Some popular platforms include , FindMeCreators, HypeAuditor and Traackr.

By following these tips and exploring the Turkish social media, you can discover a wealth of talented influencers who can help you reach your target audience and achieve your marketing goals.

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